Emma Harney is the Managing Director of Orchestrate Marketing & PR, who specialise in music, arts and entertainment communications. Currently she’s working with record labels including Ignition Records (Noel Gallagher’s High Flying Birds, Primal Scream, Milky Chance), Nettwerk (Sinead O’Connor, SYML, Mallrat), and delivers PR campaigns for acts such as The Coronas, Ryan McMullan, Beoga, Join Me In The Pines, and Lisa Lambe among others. Additionally, she is a consultant for Golden Discs, one of the oldest retail brands in Ireland.
She started her career in the music industry while still at college, as Entertainment Officer at Limerick College of Art and Design, then went on to work in Dublin's Mean Fiddler, MCD, Hot Press and Grapevine Records, before landing a role as product manager with Universal Music. In 2002, she went on to co-found Entertainment Architects, who worked with a large roster of Irish and international artists including Debbie Harry, Morrissey, Lloyd Cole, Horslips, Fight Like Apes and The Charlatans. After an amazing ten years, EA was dissolved and Emma founded Orchestrate.